Introduction
Testimonials
What are customers saying about the Marketing M.O.?
"The Marketing M.O. process serves as a reality check on how my company is perceived in the marketplace and how I would like it to be. It is getting me to think about what we do that is of value to our clients and how effectively we are communicating that value. It is also quite motivating to do the exercises and plan improvements to my business.
"Working through the exercises has reassured me that I can use [the M.O.] to help my clients and help my own business. It has opened my eyes to a wide range of services I can offer to my clients while 'sticking to my knitting.'
"I also appreciate the relationship I am developing with a company that has an astonishing breadth and depth of knowledge of marketing with an equally amazing ability to explain it simply."
John N. Brennan Ed.D.
Interpersonal Development, LLC, an international training and consulting firm
Read a full case study about Interpersonal Development
"The Marketing MO provides the expertise, tools and roadmap for building an effective marketing platform. It’s like having your own private marketing consultant.
"Using the Marketing M.O. really makes me think about the things that are critical for my business. For example, it helped us recognize that our value proposition was not making the emotional connection we needed with prospects. It helped us create consistent messages across our service offerings and enabled us to understand the nuances of getting published."
Susan Foley, Managing Partner
Corporate Entrepreneurs LLC, a company that helps organizations build new growth businesses by eliminating the barriers to success. They create the entrepreneurial mindset and infrastructure to accelerate new business growth.
"You pack a ton of important, valuable information into a few short pages -- quick facts, meaningful examples and critical steps. Great stuff."
Peter Hayes
EMC Corporation
"We really appreciate the best, neutral and worst-case scenarios. In each chapter, these examples help us relate the information back to our particular situation and evaluate where we stand. We've had experience with all of the subjects, yet we still find valuable information throughout."
Joseph Norcott and Dolores Ricci-Norcott
Business Technologies of New England
"The Marketing M.O. Guidebook inspired me. I know a lot about sales & marketing, but you helped me understand new subjects like online marketing, publicity, email marketing, etc. You also clarified a lot of strategic subjects like positioning & branding.
"This material will definitely help me in my business."
Tom Rubens, Entrepreneur
Want to learn more about the Marketing M.O?
- Send an email or call (800) 220-2412 -- we'll set up a time for a personal demo
Want to tour the site right now?
- Try out the "project plan wizard", the web-based tool that gives you a step-by-step strategy and guided best practices for hundreds of problems your clients face
- Look at the map of the 29 subjects included in the Marketing M.O. methodology
- Start from the beginning -- the introduction to the Marketing M.O.